Traditional Manufacturer Rep Firms:
Their focus is on "seeding" new accounts. However, that's normally where their execution stops. Once seeded, they lack sales execution processes that continually increase revenue. Their formula reads 1 + 0 = 0, and that doesn't add up.

In-house Channel Sales Managers:
Having "employee" sales reps is about more control and supervision regarding everyday activities. However, because of the large fixed fees with employees, you can only hire so many. Now, you have capacity issues that sufficate new business and optimized sell thru. Money is left on the table. Now, the formula is 1 + 2 = 0 and that means missed quotas!

By optimizing 1 & 2, you reach the full potential of 3. Our methodology of category focus, sales capacity, and channel execution secures that 1 + 2 really does  = 3

Don't leave money on the table